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Tag: business
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Has Casual Gone too Far? Author pens new direction in workplace attire and brings it to Huntsville Author and educator, Victoria A. Seitz, Ph.D. will be in Huntsville promoting her latest book, “I Don’t Wear a Suit!” Saturday, March 24th at the Artist Market at Lowe Mill, from 12 – 4 and the Anti-fashion Show that evening. Specifically, Dr. Seitz will be visiting Karma Rags to sign her latest book, I... Read More
Even before we are conceived, there are expectations. Our parents expect to become pregnant (perhaps not at that very moment, but someday). As we grow in our mother’s womb, there are more expectations—boy or girl. After birth, even more expectations—how soon will we smile? crawl? walk? talk? And the expectations continue piling on and on and on….. It is my firm belief that decades of all these expectations is precisely the cause of the mid-life crisis. We reach the age of self-exa... Read More
I talk frequently to hopeful entrepreneurs and groups about a concept I call the “5 Deadly Sins of Entrepreneurism.” Many times these “sins” get into an entrepreneurs mind and take over their thought process. At that point hopeful business owners go from thinking about how to make their business successful to thinking about being successful. Many times this is a premature state and causes the business to stall or fail. Sin #2 is Fortune. I saw an Inc. magazin... Read More
...it’s what the customer believes. And nothing else really matters. I’ve lost count of the hopeful entrepreneurs who get frustrated with me to the point of saying “You just don’t get it!” It almost makes me laugh just thinking back on these conversations. It would make me laugh if it wasn’t so tragic. These folks are operating in the It’s All About Me mode. They don’t understand that their customer just doesn’t care. Customers care only about themselves. How wil... Read More
It’s in my knee right around…no, not that kind of pain. What’s your customers’ pain? One way you can get the upper hand on your competition is to really consider the way your customers do business. What are their issues? How do their buying processes match up with your selling processes? How do the quantities of product they need in an order match with the quantities that you sell in a unit? Maybe you should ask. These economic times require you and your team to b... Read More
If you believe all the advertising hype on the internet about fill in the blank business plans, you’d think that’s really all there was to it. Fill in the blanks business plan, one-page business plan, connect the dots business plan, what’s next, the Crayola business plan? Let your child’s kindergarten class write your business plan with a box of 64 crayons! Lest anyone misunderstand, let’s be clear: it’s not the business plan document, but the business planning that’s impo... Read More
One of the fun parts of being a start-up coach and consultant is I get to review lots of business plans. As you would imagine, some are good and others not so much. There has been what I consider an alarming trend over the past few months though. Entrepreneurs are using PowerPoint to create a "business plan." ... Read More
Many years ago, a friend/mentor gave me a sheet of paper with his 5 rules for success. I've kept that paper over the years and was inspired to create my own rules for success several years ago. It has changed over the years in small ways. The words have been shifted, but the overall meaning has remained the same. Each year I get the document out, dust it off and make an attempt to mentally refocus on it. Here it is:... Read More
Liz Cernadas went to her first Silpada home party in May 2005 right after she lost her corporate job. She had never heard of Silpada, but loved the jewelry and decided to host her own party. The turnout was very good when she saw how much the representative made, she thought this would be a good way to earn extra money until she found another full time position. Soon after that decision she found employment but loved Silpada so much she decided to do both. Liz tries to build... Read More
Many Americans dream of owning their own business. But running a small business successfully is more than having a passion or talent and hanging out an Open sign. The more educated and prepared a potential business owner is, the better their chance of success. Chris Gattis knows the challenges of operating both small and medium business. Over the years, he has managed turnarounds in small manufacturing operations as well as large national firms. Understandably he... Read More
Fern Brazda spent 20 years teaching special education. A year after her child was born she moved to Germany and was able to be a stay at home mother full-time.but she wanted more! She looked into many different home-based businesses, but could not find the right fit. Fern has always loved skincare products and would even admit that she was a bit of a skincare junkie trying every new product that claimed to do miracles for your skin. After asking a couple of friends, who'... Read More
Stella & Dot is growing their line of accessories. They've added handbags and recently a soy candle. The goal is "to offer things we love to people we love". Lauren started her Stella & Dot business in November 2011. Lauren loved all of the fabulous jewelry and wanted a flexible income to contribute towards her home, a way to meet great people and get some much needed girl time. With Stella & Dot, she sets up a personal boutique in a lucky hostess' home. The hostes... Read More
Small business SaturdayNovember 26, 2011 Everyone knows about the biggest shopping day of the year, the day after Thanksgiving known as, Black Friday. I have some very good friends I call the Shopping Divas that have already planned their tactical strategy for getting the best bargains. They'll be up early (and I mean early, some don't even go to sleep) Friday morning, cell phones charged, and armed with their coupons from the sales paper. I admit they usually sniff out the best bargai... Read More
Everybody knows all about Black Friday. But did you know that small, local retailers have another very important day? It is Small business Saturday! Today has been a terrific day at A Nurturing Moment, but we're really excited about tomorrow, too! If you have an American Express card, you can actually get $25 worth of merchandise from any locally-owned business for FREE! Here's how it works: Register your AMEX card here. Go to your favorite local small business and spend a... Read More
The #1 secret that most smaller businesses need to know is this-- the importance of having written job descriptions. While it is so important, most companies either don't have written job descriptions, or they don't keep them current. They are the key document used in hiring, performance evaluations, promotions, and discipline. They can even protect your company from discrimination claims and unemployment insurance claims. They can also be used to strategically link your... Read More
I admire what you have achieved in starting your own business. Being a business owner can be a roller coaster experience, which I know first hand. In the city I live, there are many helpful resources ready to steer businesses in the right direction and provide assistance, and of course there are countless resources available online. So what can a designer tell you that you don't already know about making the most of your brand? Well, maybe nothing. On the other... Read More
A few days ago a young man came into the store to see what we have and to introduce himself and his business. As he was leaving, he commented on the cross we have hanging behind the desk with these words,"I know the plans I have for you, says the Lord, plans for good and not calamity, to give you a hope and a future." (Jeremiah 29:11) He asked if we were a "Christian business" of if we just sold that kind of artwork. I wasn't quite sure how to answer him... On the one hand, we don't adve... Read More
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